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    <title>UGBA 195P: Perspectives on Entrepreneurship</title>
    <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
    <description>This is a landing spot for market research reports from the library.</description>
    <language>en-us</language>
    <item>
      <title>Ask a Librarian 24/7 Chat</title>
      <description></description>
      <author></author>
      <pubDate>Tue, 17 Aug 2010 08:50:59 -0700</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-15</guid>
    </item>
    <item>
      <title>Campus Library Map</title>
      <description>&lt;p&gt;Click on the image below to see a larger interactive version of the campus library map.&lt;/p&gt;
&lt;p&gt;&lt;a title=&quot;Interactive UCB Campus Library Map&quot; href=&quot;../../../instruct/guides/librarymap.html&quot; target=&quot;_blank&quot;&gt;&lt;img src=&quot;http://content.screencast.com/users/charbooth/folders/Jing/media/e39a4bd1-9b3d-496b-811b-71486db64988/campusmap.png&quot; alt=&quot;UC Berkeley Library campus map&quot; width=&quot;295&quot; height=&quot;227&quot; /&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;You can also view/download a &lt;a href=&quot;../../../instruct/guides/lib_map.pdf&quot;&gt;PDF map&lt;/a&gt; of library locations. For library contact information and building addresses, visit our &lt;a href=&quot;http://sunsite2.berkeley.edu:8088/LibraryStaff/search.viewunit.logic&quot;&gt;directory&lt;/a&gt;.&lt;/p&gt;</description>
      <author></author>
      <pubDate>Tue, 17 Aug 2010 08:51:26 -0700</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-324</guid>
    </item>
    <item>
      <title>Off-campus access</title>
      <description>&lt;p&gt;In order to use online resources from off-campus please use the &lt;a href=&quot;../../../Help/proxy.html&quot;&gt;&lt;strong&gt;Proxy Server&lt;/strong&gt;&lt;/a&gt;.&amp;nbsp; See the &lt;a href=&quot;../../../Help/proxy.html&quot;&gt;setup instructions, FAQ, and Troubleshooting&lt;/a&gt; pages to configure your browser.&lt;/p&gt;
&lt;!-- You may also want to view the &lt;a href=&quot;/doemoff/tutorials/proxy.html&quot; mce_href=&quot;../../../doemoff/tutorials/proxy.html&quot;&gt;online tutorial&lt;/a&gt;.  --&gt;</description>
      <author></author>
      <pubDate>Tue, 02 Nov 2010 13:41:56 -0700</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-329</guid>
    </item>
    <item>
      <title>Analyst Reports</title>
      <description>&lt;p&gt;Investment bank analyst reports from &lt;a href=&quot;http://research.thomsonib.com/gaportal/?ExpressCode=unicaliforniaber&quot; target=&quot;_blank&quot;&gt;Thomson Research/Investext&lt;/a&gt; offer a look at a company's past performance and predicitons of how it will perform in the future.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Thomson Research/Investext works best with Internet Explorer.&lt;/p&gt;</description>
      <author></author>
      <pubDate>Wed, 03 Nov 2010 11:08:26 -0700</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-724</guid>
    </item>
    <item>
      <title>Market Research Reports</title>
      <description>&lt;p&gt;This category includes ready-made market research reports.&amp;nbsp; The content of these will vary, but most should include:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt; Market size&lt;/li&gt;
&lt;li&gt;Market share &lt;/li&gt;
&lt;li&gt;Market segments&lt;/li&gt;
&lt;li&gt;Major players &lt;/li&gt;
&lt;li&gt;Analysis and Forecasts&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;For a complete list of Market Research databases Berkeley subscribes to, go to the Business Library's &lt;a href=&quot;../../../BUSI/databases_by_subject.html&quot;&gt;Databases by Subject&lt;/a&gt; page and choose &quot;Market Research.&quot;&amp;nbsp;&lt;/p&gt;
&lt;hr /&gt;</description>
      <author></author>
      <pubDate>Thu, 12 Jan 2012 09:38:39 -0800</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-93</guid>
    </item>
    <item>
      <title>Market Research Data</title>
      <description>&lt;p&gt;Berkeley has several methods of accessing demographic and consumer data from the Census, Bureau of Labor Statistics, and other government and private sources.&amp;nbsp; Below are a few most recommended by the Business Library.&lt;/p&gt;
&lt;hr /&gt;
&lt;p&gt;&lt;a href=&quot;http://sm2.simplymap.com/&quot; target=&quot;_blank&quot;&gt;&lt;strong&gt;SimplyMap&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;SimplyMap  allows users to create maps and tables based on a wide range of data,  including employment, demographics, real estate, housing, businesses,  consumer spending, and consumer profiles.&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;&lt;a href=&quot;http://factfinder2.census.gov/faces/nav/jsf/pages/index.xhtml&quot;&gt;American Factfinder&lt;/a&gt;&lt;/strong&gt; (Census browser)&lt;/p&gt;
&lt;p&gt;American FactFinder is the Census Bureau's portal to decennial census  and American Community Survey data.  Find detailed demographic and  housing information by state, county, and ZIP code.&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.bls.gov/&quot; target=&quot;_blank&quot;&gt;&lt;strong&gt;Bureau of Labor Statistics&lt;/strong&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;The BLS gathers data about the economy, including workers, consumers, industries, and prices.&amp;nbsp; The bulk of their data is available through the &quot;Databases and Tables&quot; section of their website.&lt;/p&gt;</description>
      <author></author>
      <pubDate>Fri, 31 Aug 2012 15:53:55 -0700</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-727</guid>
    </item>
    <item>
      <title>Market Research Databases</title>
      <description></description>
      <author></author>
      <pubDate>Tue, 26 Oct 2010 11:05:53 -0700</pubDate>
      <link>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P</link>
      <guid>http://www.lib.berkeley.edu/alacarte/course-guide/130-UGBA195P-38</guid>
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