AMER STD 101: Examining US Cultures in Time

Brainstorming Academic Disciplines

Example:

Topic:  Image of African American women in advertising

potentially relevant disciplines:

African American Studies
Gender and Women's Studies
Ethnic Studies
Media Studies
Psychology
Sociology
Business
etc.

 

Keywords - Brainstorming

Developing appropriate keywords/search terms is an essential part of research.  First, break your topic into components.  Develop a list of synonyms and alternative terminology for each component.  Think about broader and narrower concepts and word variants.  What words can you exclude?

Topic: Image of African American Women in Advertising

image(s) or stereotyp(es)(ing) or depict(ion) or portray(al)...

african american(s) or black(s) or minorit(y)(ies)

women or gender

advertis(e)(ing) or media

Remember to be creative with your terminology!  More examples:

people of color and environmental activism*
environmental justice
environmental justice and hazardous waste*
environmental equity
environmental discrimination
environmental racism
environmental injustice

Finding Primary Sources

Primary sources can be found in a variety of library tools:

For specific search strategies, see the Library's Guide to Finding Historical Primary Sources

Learn more about your topic in advance:

  • names of relevant individuals and organizations
  • dates of events
  • places
  • what terminology was used at the time by participants and observers? (ex:  negro or colored instead of african american)

Background Sources

These are just a few examples of background sources that can give you an overview of your topic and help you find names, dates, places, sources, and other information that can help you with your research.

To find more, browse the Doe Reference collection (see below) or search Oskicat

(ex:  asian american* encyclopedias   or   women united states history encyclopedias)

Doe Refe = 2nd floor Doe Library      floorplan
     items listed as  "Reference Hall" are in the same room as the Doe Reference desk

Last Update: January 27, 2014 15:45