International Market Research
In addition to the databases listed below, see these resources for information about global markets:
IEBM encyclopedia of marketing
Michael J. Baker (editor).
HF5412 .I32 Reference
World Market Share Reporter
Market shares of products and companies worldwide in pie charts and percentages. Indexed by brand, company name, product and SIC code.
HF5410 .W67 Reference
Industry Information databases provide big-picture information on industries: key players and segments, performance indicators, analysis of past performance and projections for the future.
For more information on available industry research tools, please see the Business Library Subect Guide #8, Industry Information.
IBIS World Industry Market Research
Provides 25-30 page research reports on hundreds of U.S. industries.
Includes more than 600 market studies from three publications: Kalorama Information, Packaged Facts, and Specialists in Business Information.
Provides the fulltext of market research reports.Note: Requires creation of a personal account by each user.