RE: Interesting pricing

Carol Dunn (dunnca1@oplin.lib.oh.us)
Tue, 7 Dec 1999 10:29:50 -0800 (PST)

------ =_NextPart_000_01BF40B6.50248760
Content-Type: text/plain; charset="us-ascii"
Content-Transfer-Encoding: quoted-printable

Hi Elizabeth,
I don't think it's profit at all. I assumed most educational film =
companies made little money. Our problem is the patrons. When a $300 =
item show up as a status of "Lost", the patron gets a hefty bill of =
$300.=20
We buy for the home use market, we are not buying for public =
performance. We do a pretty steady business of interlibrary loan--we =
send AV items to any library who asks for them. Also, we don't buy =
books that cost $300 for the same reason. If we do, they are in =
reference and do not check out.
Our statistics for November: =20
Books on Tape-- 1,791
Adult Cassettes--672
CDROM--851
Compact Discs--4038
Videos-- 27,133
Webpage Hits: 88,723
BTW, 50% of our films are labeled "non-fiction". We serve a county of =
60,000.
Click on link below to read up on our department:
http://www.findlay.lib.oh.us/av.htm
Carol Dunn
AV Librarian, NT Administrator and Webmaster :-)

----------
From: Elizabeth Stanley[SMTP:elizabeth@bullfrogfilms.com]
Reply To: videolib@library.berkeley.edu
Sent: Tuesday, December 07, 1999 1:10 PM
To: Multiple recipients of list
Subject: Interesting pricing

Carol Dunn and videolib friends,

Keep in mind that Bullfrog Films offers a generous video warranty with =
every
purchase of a Bullfrog video:

"To safeguard your investment in Bullfrog videocassettes, we will =
replace
any damaged, stolen or misplaced Bullfrog VHS videocassette for $25. =
This
warranty applies as long as the program is offered for sale. Please =
notify
us of the circumstances."

I can't speak for other video publishers, but Bullfrog Films video =
prices
are established in negotiations with the independent filmmakers who =
produce
the videos. We pay royalties to these producers on all sales and =
rentals.
Other costs include lab costs, advertising, printing, postage, shipping,
marketing, research & development, film festival entry fees, travel,
exhibits, sales commissions, payroll, mortgage, utilities, beer, wine =
and
food for the cats. Anyone who thinks the price of a video is all =
profit, is
(in the immortal words of PRI's Michael Feldman on "Whad'Y Know?") =
"itching
for a fight."
=20
Elizabeth

Elizabeth Stanley
National Sales Manager
Bullfrog Films
P.O. Box 149
Oley PA 19547
800-543-3764
FAX 610-370-1978
E-mail elizabeth@bullfrogfilms.com
Web http://www.bullfrogfilms.com

------ =_NextPart_000_01BF40B6.50248760
Content-Type: application/ms-tnef
Content-Transfer-Encoding: base64

eJ8+IjgSAQaQCAAEAAAAAAABAAEAAQeQBgAIAAAA5AQAAAAAAADoAAEIgAcAGAAAAElQTS5NaWNy
b3NvZnQgTWFpbC5Ob3RlADEIAQmAAQAhAAAANUI4MDIzMjdBQUFDRDMxMTkzNzkwMEEwQzk2RkM5
QTgAJgcBBYADAA4AAADPBwwABwANABsAHwACADIBASCAAwAOAAAAzwcMAAcADQAbAB8AAgAyAQEE
kAYAgAEAAAEAAAAOAAAAAwAAMAAAAAALAA8OAAAAAAIB/w8BAAAAWwAAAAAAAACBKx+kvqMQGZ1u
AN0BD1QCAAAAACd2aWRlb2xpYkBsaWJyYXJ5LmJlcmtlbGV5LmVkdScAU01UUAB2aWRlb2xpYkBs
aWJyYXJ5LmJlcmtlbGV5LmVkdQAAHgACMAEAAAAFAAAAU01UUAAAAAAeAAMwAQAAAB4AAAB2aWRl
b2xpYkBsaWJyYXJ5LmJlcmtlbGV5LmVkdQAAAB4AATABAAAAIAAAACd2aWRlb2xpYkBsaWJyYXJ5
LmJlcmtlbGV5LmVkdScAAgH2DwEAAAAEAAAAAAAAAAMAFQwBAAAAAgELMAEAAAAjAAAAU01UUDpW
SURFT0xJQkBMSUJSQVJZLkJFUktFTEVZLkVEVQAAHgAgOgEAAAAgAAAAJ3ZpZGVvbGliQGxpYnJh
cnkuYmVya2VsZXkuZWR1JwALAEA6AQBERQMA/g8GAAAAAwAAOQAAAAADAHE6AAAAAOBTAQ2ABAAC
AAAAAgACAAEEgAEAGAAAAFJFOiBJbnRlcmVzdGluZyBwcmljaW5nAIkIAQOQBgAoCwAAHgAAAAMA
NgAAAAAACwAjAAAAAAALACkAAAAAAAMAJgAAAAAAAwAuAAAAAAAeAEIQAQAAADEAAAA8RTE0Mjg2
MjU4NjY3RDIxMTkzNjYwMEEwQzk2RkM5QTgwRkI5MjFATElCUkFSWT4AAAAAAgEJEAEAAAD/BwAA
+wcAAC4NAABMWkZ1lY8bpgMACgByY3BnMTI1/jIA/wIGAqQD5AXrAoMAUBMDVAIAY2gKwHNldP4y
BgAGwwKDDlAD1QcTAoO6MxPNfQqACM8J2TsWv70OMDUCgAqBDnELYG4OEBQwMxTgaAWwemRvamMA
ACoSVSACkRrAbC8a9Qr7E7IMAWMAQCBIwGkgRWxpegGgEsAkaCwKhUkgGnBuJwcFQB5AC4BrIGl0
J5UEIHADYGYfwCBhIGGobGwuHtFhBBB1B4A0ZCAEYHMFQAmAdWMtIIBpAiAHQCAgQGxt+iAFoG0K
sAMAB5EAwA5wNiAd4AJAbCPQBGBuZbp5IOBPCHAgAgJgZSLg7wQAH1Ej0AqwdANgAIAg4AZXJdAD
oGEgJDMwNjAfsSVhcxowB+B1cG8hESbRIcAggHUEICAwICQiTCGxIiwluSBnjxLAKDIl0AGAeSBi
AxBfAyAo4ScCIOAKhVcj0GL+dSrwAhAFwCXCGjAHgCfgsxKwI5FyaxLAKXB3I9BzCsAj0G5vBUAs
kQuAZ/ksw3B1AmAN4CAABJAs0fkDgWNlJnEj0BpwJtEgEPcSwCrhIcBlI7Aq8SiwC4AvB5AowwuA
J2ByHeBics8KwCrwFlAAcC0tLmESsHJuIYBBVidDJaExQW7bM9EzhXcaMCERawQgLNXCbSDgQWxz
by5DHwTzLJIrAG9vNrEeQCCBBaDnIcEnAyzWc2EtcRbAISD/AiAg4SjwN+MpcyrwLpILgP060WYE
kAnwMMA1gSGAMTGfLtIScAWQH6AIYHQuCoUvJNIocgQAIkBjNsROb2Z2JWAeIHI6OKAKhUIzONMq
EVRhMDA0MCAxUCw3OTEKhUEiAGy9BUBDISExoQeQNDA2AcBBCoVDRFJPTTQwOK41QrYIUCMhYwVA
RAQAKz/gNDA0GfA4CoVWaQcOcCGwQkEgMjcsMfsaACv3YgqwKkAdkSpgQNAUODhCgDJIhkJUV/Ep
cDUwJSjSCGEioygx3y6hC2AeICQwIYAiLtA0ILcgQEZAIlEiMOMSsHJAcDsm0QWgdQIwKvAo4TYw
/iwnICvARHYv8T5RA6Ad4P8fkUxxJ8E1YTrhIYAn8SoRt0tyDnAKsXQHgAIwOgqFgmgCQHA6Ly93
U+A+LiBANKALYCSgM3Eub4RoLiiwL2F2LlNwvm1EdgrABvBGYE6QbkLGLTTgTDODBzBuKXBOVP1D
IW0LgD+hM6A1YAXAPWIfSQEAwDHxBcBZ4zotKZ8KhVp/W4kK9B3gMTgnIOECAGktMTRG4AzBXaP/
C1ldIAqgA2AnYEZBNDBfxu8Kh157DDBfRkYDYUDQXl9fX2QMgh3IBgABkG4kMHnAW1NNVFA6TIAd
9a5ALJAgwANRZ0uzLiMBVl1gb2F9UlJgbCrwVLZvYq9ju3ZHojNxQDN17i5AoS4QZWEuIfFnv2F9
LwZgUtFqT2PKVApQc2SbVHApcEQFkECDIDBIQC1CYDlzcEJgOhngIFDeTW3vYX1qH2OdTUNRBSD7
JDEWwGMFIAiQAjAowx3g7yHAdC9u/i/Qal+Bdk9ju/5JMzIHkCJAL1EgEA3gL0H7W89c0zNPEAtG
FOIMAV9Gv1YYPVNsFiKgCIE0oHMeZv0KhUsJ4CgAPJFYUSGAOSP+QmalYlBLwyAwPOEoMipA/ySA
A2AosWwTLlAKwDOgTqJ7A/Bk8WVAcDPACoUvwHL/EnEtsSjhJuCGV2wTUvYKhU4idiA6gTzgZ3UL
ESD+eUtyC4BAcCHAUrI8gotM/yIgQ7UuQwPwKzEWwAtRMMDfCoU1knJAAMAqQGQpcCHA7wbwJrEF
sVhQc5FTIYCGV9xWSAXwj7sswyQOMCDg+0HwH3BzCoWIx0IQC1AjYv8oIRZQL1EoISXDZuEzoCVz
v4dDIXEs0jqQJDCWQVAkMP+Ksi7RBpCJ5ii0JcJ40IqA7yFQKHEwsSZgIltcHuAiIP8fIpOgMhAf
oCzSLuAl0AXA/4hkL8MnoIdxKXAskIY/oDX/fvEHkJGmLqF+cQGgoMMhgPs8kSSAZ5uBIjMEIIlT
JcL/VDFSYDSRjrIisgDALhAbIf82UiARIgGRliXCbBMmYSxS9wqwKvADYHkHQCJAB5E1Yf8lwS2x
p/UbISoRILGagygx/zShPQEBkDeQPqef4zlyBCD9C4BjCkAjwmRRrkMpcCOw/4mxP5EvQSlwfuEC
MLBUIbH/SUGSwR9wl8CwUgqFLeSwU+d+YTIQioEgJlJBQHAWUL5wUrIpcCKzPOA/sXYigX9SwTPB
POCQclihtFEeZmX+eB9wKxCvkqxUIwGTgQCQfyZBsIFUcFYxtvAhkQAgZ3+xgz6AAxAfwCNhoTEJ
4HL/LkEykT1SCoUCEARwLMciIf2pYkE1oCRxNkMfY5jGowF/iuSIZCWRrBIgFClwlpco3zyRpgOn
MBZhIoF3BbCEINEo0lBSSR/hTQ3gEoC/TIBiUEyAWEADkSoRIiaQGSOwJ1mFIC7Qdz8i/ikpAB/A
EnB/KCzSJuAgQP5nU3CdtyvmHddbXGSPCoVuTiI2BhCsck0AcElBcsdBBoZrCoVQLk8g4EFwcnhC
YDQ5PrZlYXPwQWM4oHNgNTQ3CoVdMS2B0IAzLTM3NjQKhehGQVg4oDYZ4NGR0UDlc2A3RxZFLQDA
AxEh4P9mD2cXSJg4oIDtHWEMYBag/19FG5AfkCGAU3nU/4DvX2Rff1+Abhz1260V4QDf0AAeAHAA
AQAAABgAAABSRTogSW50ZXJlc3RpbmcgcHJpY2luZwACAXEAAQAAABYAAAABv0DgM1A2zcjBrNER
07WWAKDJdACoAABAADkA8N90ueBAvwEDAPE/CQQAAB4AHgwBAAAAAwAAAEVYAAAeAB8MAQAAACoA
AAAvTz1MSUJSQVJZL09VPURFV0VZL0NOPVJFQ0lQSUVOVFMvQ049RFVOTgAAAAMAGUAAAAAAAwD9
P+QEAAACAfk/AQAAAEYAAAAAAAAA3KdAyMBCEBq0uQgAKy/hggEAAAAAAAAAL089TElCUkFSWS9P
VT1ERVdFWS9DTj1SRUNJUElFTlRTL0NOPURVTk4AAAAeAPg/AQAAAAsAAABDYXJvbCBEdW5uAAAC
Afs/AQAAAEYAAAAAAAAA3KdAyMBCEBq0uQgAKy/hggEAAAAAAAAAL089TElCUkFSWS9PVT1ERVdF
WS9DTj1SRUNJUElFTlRTL0NOPURVTk4AAAAeAPo/AQAAAAsAAABDYXJvbCBEdW5uAABAAAcwsL76
sN5AvwFAAAgw8N90ueBAvwEeADUQAQAAADEAAAA8RTE0Mjg2MjU4NjY3RDIxMTkzNjYwMEEwQzk2
RkM5QTgwRUU3NERATElCUkFSWT4AAAAAAwAGELqbFRYDAAcQYwcAAAMAEBAAAAAAAwAREAAAAAAe
AAgQAQAAAGUAAABISUVMSVpBQkVUSCxJRE9OVFRISU5LSVRTUFJPRklUQVRBTExJQVNTVU1FRE1P
U1RFRFVDQVRJT05BTEZJTE1DT01QQU5JRVNNQURFTElUVExFTU9ORVlPVVJQUk9CTEVNSVNUAAAA
AAMADTT9PwAAAgEUNAEAAAAQAAAAVJShwCl/EBulhwgAKyolFx4APQABAAAABQAAAFJFOiAAAAAA
hY0=

------ =_NextPart_000_01BF40B6.50248760--