[Videolib] Cdigix response to Videolib thread - "Streaming Videos from the Collection"

Mark Brodsky (mbrodsky@cdigix.com)
Mon, 25 Jun 2007 11:51:31 -0700

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On behalf of Cdigix I would like to respond to this discussion thread
and clarify a few things about our C-Labs solution and how we are
communicating the value proposition, as well as the copyright / Teach
Act aspects.

=20

C-Labs is a turn-key service that enables institutions to easily manage
and digitally deliver rich media, using industry standard browsers,
operating systems and video players. The solution includes our
administrative software, encoding and digitization services, on campus
cache servers for media and ongoing operational support.

=20

C-Labs is being used for all types of content, including school-owned,
professor owned, licensed and purchased content. If used for licensed or
purchased content, C-Labs is fully compliant with the technical
requirements of the Teach Act. First, for secure delivery, we
wrap/encode every copyrighted video or audio file with DRM, Digital
Rights Management, the standard embraced by MPAA and RIAA member
companies, and utilized by the leading media players available on Macs
and PC's; Real Player and Windows Media Player. Second, secure digital
audio and video content is only available for specific courses which
utilize that content as part of the course, and only to registered /
enrolled students in those courses, for a specified time period and
authenticated by the institution - either through their course
management system or their network/SIS system.

=20

As it relates to specific audio and video files that an institution
uses, we consistently advise institutions to follow their internal legal
policies and guidelines for use of copyrighted materials. We fully
understand that educational content providers have copyright protection
under The Teach Act and may have specific usage rights for digital
delivery. Our system respects these rights and we ask that our
university partners respect them as well.=20

=20

Lastly, it is our belief that institutions would prefer to have one
digital media management and delivery system vs. having to purchase,
manage and attempt to integrate digital delivery systems for each
content publisher; just as institutions typically only support (or
prefer to support) one course management system, one student information
system, etc. We are happy to work with content publishers on an agreed
licensing basis to enable them to utilize C-Labs as distribution system
for their customers.

=20

=20

Mark Brodsky

Vice President, University Sales

Cdigix

Office: 303 470-0128

Fax: 303 470-0372

Cell: 303 396-9161

=20

mbrodsky@cdigix.com

www.cdigix.com <http://www.cdigix.com/>=20

=20

=20

=20

=20

Visit Cdigix in Booth # 4246 at the '07 ALA Annual Conference=20

=20

=20

=20

=20

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<div class=3DSection1>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier New"'>On behalf of Cdigix =
I would
like to respond to this discussion thread and clarify a few things about =
our
C-Labs solution and how we are communicating the value proposition, as =
well as
the copyright / Teach Act aspects.<o:p></o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier =
New"'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier New"'>C-Labs is a =
turn-key service
that enables institutions to easily manage and digitally deliver rich =
media,
using industry standard browsers, operating systems and video players. =
The
solution includes our administrative software, encoding and digitization
services, on campus cache servers for media and ongoing operational =
support.<o:p></o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier =
New"'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier New"'>C-Labs is being =
used for all
types of content, including school-owned, professor owned, licensed and
purchased content. If used for licensed or purchased content, C-Labs is =
fully
compliant with the technical requirements of the Teach Act. First, for =
secure
delivery, we wrap/encode every copyrighted video or audio file with DRM,
Digital Rights Management, the standard embraced by MPAA and RIAA member =
companies,
and utilized by the leading media players available on Macs and PC's; =
Real
Player and Windows Media Player. Second, secure digital audio and video =
content
is only available for specific courses which utilize that content as =
part of
the course, and only to registered / enrolled students in those courses, =
for a
specified time period and authenticated by the institution - either =
through
their course management system or their network/SIS =
system.<o:p></o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier =
New"'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier New"'>As it relates to =
specific
audio and video files that an institution uses, we consistently advise
institutions to follow their internal legal policies and guidelines for =
use of
copyrighted materials. We fully understand that educational content =
providers
have copyright protection under The Teach Act and may have specific =
usage
rights for digital delivery. Our system respects these rights and we ask =
that
our university partners respect them as well. =
<o:p></o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier =
New"'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal style=3D'text-autospace:none'><font size=3D2 =
face=3D"Courier New"><span
style=3D'font-size:10.0pt;font-family:"Courier New"'>Lastly, it is our =
belief
that institutions would prefer to have one digital media management and
delivery system vs. having to purchase, manage and attempt to integrate =
digital
delivery systems for each content publisher; just as institutions =
typically
only support (or prefer to support) one course management system, one =
student
information system, etc. We are happy to work with content publishers on =
an
agreed licensing basis to enable them to utilize C-Labs as distribution =
system
for their customers.<o:p></o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'>Mark Brodsky<o:p></o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'>Vice President, University =
Sales<o:p></o:p></span></font></p>

<p class=3DMsoNormal><b><font size=3D5 face=3DCollegiate-Normal><span
style=3D'font-size:18.0pt;font-family:Collegiate-Normal;font-weight:bold'=
>Cdigix</span></font></b><font
size=3D5 face=3DCollegiate-Normal><span =
style=3D'font-size:18.0pt;font-family:Collegiate-Normal'><o:p></o:p></spa=
n></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'>Office:&nbsp; 303 =
470-0128</span></font><o:p></o:p></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'>Fax:&nbsp; 303 470-0372</span></font><o:p></o:p></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'>Cell:&nbsp; 303 396-9161<o:p></o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><a =
href=3D"mailto:mbrodsky@cdigix.com">mbrodsky@cdigix.com</a></span></font>=
<o:p></o:p></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><a =
href=3D"http://www.cdigix.com/">www.cdigix.com</a><o:p></o:p></span></fon=
t></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><img border=3D0 width=3D78 height=3D85 =
id=3D"_x0000_i1025"
src=3D"cid:image001.gif@01C7B727.8DB18F20"><o:p></o:p></span></font></p>

<p class=3DMsoNormal><font size=3D3 face=3D"Times New Roman"><span =
style=3D'font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D3 face=3D"Times New Roman"><span =
style=3D'font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><strong><b><font size=3D3 color=3Dblue =
face=3D"Times New Roman"><span
style=3D'font-size:12.0pt;color:blue'>Visit&nbsp;Cdigix&nbsp;in Booth # =
4246 at
the '07 <u1:State w:st=3D"on"><u1:place w:st=3D"on"><st1:State =
w:st=3D"on"><st1:place
w:st=3D"on">ALA</u1:place></u1:State></st1:place></st1:State> Annual =
Conference </span></font></b></strong><o:p></o:p></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D2 face=3DArial><span =
style=3D'font-size:10.0pt;
font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=3DMsoNormal><font size=3D3 face=3D"Times New Roman"><span =
style=3D'font-size:
12.0pt'><o:p>&nbsp;</o:p></span></font></p>

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VIDEOLIB is intended to encourage the broad and lively discussion of issues relating to the selection, evaluation, acquisition,bibliographic control, preservation, and use of current and evolving video formats in libraries and related institutions. It is hoped that the list will serve as an effective working tool for video librarians, as well as a channel of communication between libraries,educational institutions, and video producers and distributors.