[Videolib] Video Collection Survey

Jerry Notaro (notaro@stpt.usf.edu)
Mon, 06 Jun 2005 10:59:21 -0500

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A while back I designed a survey to assess our Video Collection. I promised
I would post the results. Though the tables won=B9t reproduce, here the
results are:

Poynter Library
USF St. Petersburg
Video Collection Survey
2005=20
=20
Fifty-four (54) surveys were returned and analyzed to determine present
satisfaction with, and future needs for the USF St. Petersburg Poynter
Library=B9s audio-video collection. Below is a summary of findings from this
survey conducted from May 2005 to June 2005.
=20
Demographics of surveyed population: Fifty-six percent (30/54) respondents
were USFSP students; twenty-four percent (13/54) were USFSP faculty;
thirteen percent (7/54) were USFSP staff; seven percent (4/54) were members
of the community (Fig. 1a).
=20
Video-Collection Use: Recipients borrowed from the video collection an
average twenty (20) times a year (about several times per month). On
average, students borrowed several times a semester; faculty and staff
borrowed several times a month and community members borrowed weekly (Fig.
1b).=20
=20
=20
a=20
=20
=20
b=20
=20
=20
Figure 1: Percent of borrowers and frequency of borrowing by type of
borrower. Students were the most frequent borrowers by generated the least
number of borrowing events per person per year. In contrast, community
members were the least frequent borrowers, but generated the most borrowing
events per person per year.
=20
Technology Owned and Borrowed: Eighty-five percent of recipients (45/53)
owned both a VCR player and a DVD player. Seven and one-half percent owned =
a
VCR only (4/53). Likewise, seven and one-half percent owned a DVD player
only (4/53). Of this group, students and staff were the only exclusive
borrowers of DVDs (52% and 43% respectively). Fifty-one percent of
recipients (27/53) borrowed both video tapes and DVDs. Thirty-four percent
borrowed only DVDs (18/53). Fifteen percent borrowed only video tapes
(8/53). There was a significant correlation between the technology that
respondents owned and the type of technology that they borrowed (R2 =3D 16%; =
p
=3D 0.003).=20
=20
Convenience of One-Week Lending time: Eighty-one and one-half percent
(44/54) recipients felt that a one-week lending time was convenient. The
remaining eighteen and one-half percent (10/54) wanted an increase of two
weeks to one semester lending time. Of this group, staff and community
members were 100% satisfied with the one-week lending time. Thus, only
students and faculty wanted longer lending times.
=20
Type of Videos Borrowed: The most popular video types borrowed were
Documentaries, New films, Foreign films and Classic films. The least
borrowed were Children=B9s videos. The =B3Other=B2 category of films/videos
borrowed included: Musicals, Science Fiction, Science, Informational and
Opera. There was no difference among students, faculty, staff or community
members in the number of different types of videos borrowed. On average,
respondents borrowed five different types of videos (Table 1).
=20
Table 1: Type of video and percent of respondents borrowing them.
=20
=20
Video Type % =20
Documentary 65=20
New Films 65 =20
Classic Films 44
Foreign films 44
Classroom/Instructional 39
History 37 =20
Feature film 35
Animated films 24
Travel 20 =20
Music 19 =20
Plays 17 =20
Children=B9s films 11
Other 11 =20
=20
Respondent Satisfaction: Seventy percent of respondents agreed or strongly
agreed that they usually found the exact title for which they were looking.
Eighty-three percent of respondents agreed or strongly agreed that they
usually found the type of video for which they were looking. One hundred
percent of respondents agreed or strongly agreed that videos were a valuabl=
e
part of the library collection. Ninety percent of respondents agreed or
strongly agreed that the library should continue to collect both DVDs and
VHS videos. Only thirty-nine percent of recipients agreed or strongly agree=
d
that only DVDs should be collected. Only thirty-seven percent agreed or
strongly agreed that the borrowing time should be lengthened. There was no
statistical difference among students, faculty and staff in how they
answered the questions (ANOVA details upon request).
=20
Type of Videos Needed to Add to Collection: The most popular video types
requested to add to the collection were New films, Documentaries, Foreign
films, History and Classic films. The =B3Other=B2 category included requests
for: Comedians, Gay and Lesbian films, Independent films, PBS, BBC, A&E,
Science, Environment, Science fiction (Table 2).
=20
Table 2: Type of video and percent of respondents requesting them.
=20
=20
Video Type % =20
New Films 52 =20
Documentary 41=20
Foreign films 33
Classic Films 26
History 26 =20
Classroom/Instructional 20
Feature film 20
Travel 11 =20
Animated films 6
Music 6 =20
Children=B9s films 4
Plays 2 =20
Other 13 =20
=20
Faculty Comments:
=20
This could be a really great library, but it=B9s frustrating not to be able t=
o
find videos when I need them!
=20
Our library rocks (that means awesome) for its VCR/DVD collection. Very
cutting edge, very user friendly.
=20
I=B9m happy with what you have. The Tampa campus could be better about time
limits, however, esp. for faculty using films for teaching purposes.
=20
More foreign films/Middle-east and South Asia?
=20
Staff Comments:
=20
Great selection.
=20
More shelf reading=8BGreat collection of media.
=20
More History
=20
Community Comments:
=20
The collections of audio and video/DVD are improving very noticeably in the
past twelve months. I would like to see more=8Bmedia & political analysis
content like =AD Chomsky, ME Foundation, Annenberg, ETC=8AAlso more audio tapes
from knowledge products inc. Classic Books on audio DC or tapes and more
audio. CD on philosophy great thinkers such as Adam Smith =B3Wealth of
Nations=B2, John Locke, Etc=8ASome of the audio tapes are worn out or
incomplete. More media on economics and public policy. =AD People ask me why =
I
rarely =B3check-out=B2 books. I have so much to do that they new technology
DVDS/VHS =AD audio tapes etc=8Aare more suitable for me=8Bcause I can multi-task
while viewing or listening. P.S. All in all=8Athe Poynter Library has improve=
d
the quality of my life and has empowered me, economically, politically,
spiritually and even improved my health.
=20
Student Comments:
=20
One week is a perfect amount of time!!
=20
Excellent!!! Was very glad to have discovered the collection. It=B9s a hidden
jewel!!!
=20
Great Department collection
=20
This library does have a great collection; there are only a few videos I
can=B9t find.
=20
My only criticism is that often the videos are out of order on the shelves.
Currently there is a great deal of variety in the collection, which is
great. Would love to see more classic films form the 40=B9s and 50=B9s.
=20
Would be great if the libraries could collect the films in their original
unedited format.=20
=20
I would like to see more Werner Herzog (Political, Educational,
Environmental, Documentaries).
=20
I would really like this library to have new release films.
=20
I=B9m happy with the collection, but it=B9s always nice to have more to choose
from.
=20
More on religious studies
=20
I would like to see the library expand its audio book collection, as well a=
s
the addition of audio books in DVDs.
=20
I can find in the catalog what I need=8Bactually finding the tape is a
nightmare.
=20
Many times it can be difficult to find a film because they become out of
order. Also I=B9ve been searching for one film that is supposed to be in but
is never there.=20

Gerald Notaro, University Librarian
=20
Registered for fall in MBA program but not allowed to borrow in summer!
What=B9s up with that! Each semester, tuition is $2000+ but can=B9t borrow!
Policy sucks!!

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Video Collection Survey A whi= le back I designed a survey to assess our Video Collection. I promised I wou= ld post the results. Though the tables won’t reproduce, here the resul= ts are:

Po= ynter Library
USF St. Petersburg
Video Collection Survey
2005


Fifty-four (54) surveys were returned and analyzed to determine present sat= isfaction with, and future needs for the USF St. Petersburg Poynter Library&= #8217;s audio-video collection. Below is a summary of findings from this sur= vey conducted from May 2005 to June 2005.
 
Demographics of surveyed population: Fifty-six percent (30/54) respo= ndents were USFSP students; twenty-four percent (13/54) were USFSP faculty; = thirteen percent (7/54) were USFSP staff; seven percent (4/54) were members = of the community (Fig. 1a).

Video-Collection Use
: Recipients borrowed from the video collection an = average twenty (20) times a year (about several times per month). On average= , students borrowed several times a semester; faculty and staff borrowed sev= eral times a month and community members borrowed weekly (Fig. 1b).
 
   
   a
       
   
   b
      
 
Figure 1: Perce= nt of borrowers and frequency of borrowing by type of borrower. Students wer= e the most frequent borrowers by generated the least number of borrowing eve= nts per person per year. In contrast, community members were the least frequ= ent borrowers, but generated the most borrowing events per person per year.<= BR>
Technology Owned and Borrowed: Eighty-five percent of recipients (45= /53) owned both a VCR player and a DVD player. Seven and one-half percent ow= ned a VCR only (4/53). Likewise, seven and one-half percent owned a DVD play= er only (4/53). Of this group, students and staff were the only exclusive bo= rrowers of DVDs (52% and 43% respectively). Fifty-one percent of recipients = (27/53) borrowed both video tapes and DVDs. Thirty-four percent borrowed onl= y DVDs (18/53). Fifteen percent borrowed only video tapes (8/53). There was = a significant correlation between the technology that respondents owned and = the type of technology that they borrowed (R2 =3D 16%; p =3D 0.003).
 
Convenience of One-Week Lending time: Eighty-one and one-half percen= t (44/54) recipients felt that a one-week lending time was convenient. The r= emaining eighteen and one-half percent (10/54) wanted an increase of two wee= ks to one semester lending time. Of this group, staff and community members = were 100% satisfied with the one-week lending time. Thus, only students and = faculty wanted longer lending times.
 
Type of Videos Borrowed: The most popular video types borrowed were = Documentaries, New films, Foreign films and Classic films. The least borrowe= d were Children’s videos. The “Other” category of films/vi= deos borrowed included: Musicals, Science Fiction, Science, Informational an= d Opera. There was no difference among students, faculty, staff or community= members in the number of different types of videos borrowed. On average, re= spondents borrowed five different types of videos (Table 1).
 
Table 1: Type o= f video and percent of respondents borrowing them.

 
  Video Type   %   
  
Documentar= y   65   
  
New Films<= /SPAN>   65   
  
Classic Fi= lms   44   
  
Foreign fi= lms   44   
  
Classroom/= Instructional   39   
  
History   37   
  
Feature fi= lm   35   
  
Animated f= ilms   24   
  
Travel   = 20   
  
Music   <= SPAN STYLE=3D'font-size:14.0px'>19
  
  
Plays   <= SPAN STYLE=3D'font-size:14.0px'>17   
  
Children&#= 8217;s films   11   
  
Other   <= SPAN STYLE=3D'font-size:14.0px'>11
 
 
Respondent Satisfaction: Seventy percent of respondents agreed or st= rongly agreed that they usually found the exact title for which they were lo= oking. Eighty-three percent of respondents agreed or strongly agreed that th= ey usually found the type of video for which they were looking. One hundred = percent of respondents agreed or strongly agreed that videos were a valuable= part of the library collection. Ninety percent of respondents agreed or str= ongly agreed that the library should continue to collect both DVDs and VHS v= ideos. Only thirty-nine percent of recipients agreed or strongly agreed that= only DVDs should be collected. Only thirty-seven percent agreed or strongly= agreed that the borrowing time should be lengthened. There was no statistic= al difference among students, faculty and staff in how they answered the que= stions (ANOVA details upon request).

Type of Videos Needed to Add to Collection
: The most popular video type= s requested to add to the collection were New films, Documentaries, Foreign = films, History and Classic films. The “Other” category included = requests for: Comedians, Gay and Lesbian films, Independent films, PBS, BBC,= A&E, Science, Environment, Science fiction (Table 2).
 
Table 2: Type o= f video and percent of respondents requesting them.

 
  Video Type   %   
  
New Films =   52   
  
Documentar= y   41   
  
Foreign fi= lms   33   
  
Classic Fi= lms   26   
  
History   26   
  
Classroom/= Instructional   20   
  
Feature fi= lm   20   
  
Travel   = 11   
  
Animated f= ilms   6   
  
Music   <= SPAN STYLE=3D'font-size:14.0px'>6
=   
  
Children&#= 8217;s films   4   
  
Plays   <= SPAN STYLE=3D'font-size:14.0px'>2
=   
  
Other   <= SPAN STYLE=3D'font-size:14.0px'>13  
 
Faculty Comments:

This could be a really great library, but it’s frustrating not to be = able to find videos when I need them!
 
Our library rocks (that means awesome) for its VCR/DVD collection. Very cut= ting edge, very user friendly.
 
I’m happy with what you have. The Tampa campus could be better about = time limits, however, esp. for faculty using films for teaching purposes.  
More foreign films/Middle-east  and South Asia?

Staff Comments:

Great selection.
 
More shelf reading—Great collection of media.
 
More History

Community Comments
:

The collections of audio and video/DVD are improving very noticeably in the= past twelve months. I would like to see more—media & political an= alysis content like – Chomsky, ME Foundation, Annenberg, ETC…Als= o more audio tapes from knowledge products inc. Classic Books on audio DC or= tapes and more audio. CD on philosophy great thinkers such as Adam Smith &#= 8220;Wealth of Nations”, John Locke, Etc…Some of the audio tapes= are worn out or incomplete. More media on economics and public policy. R= 11; People ask me why I rarely “check-out” books. I have so much= to do that they new technology DVDS/VHS – audio tapes etc…are m= ore suitable for me—cause I can multi-task while viewing or listening.= P.S. All in all…the Poynter Library has improved the quality of my li= fe and has empowered me, economically, politically, spiritually and even imp= roved my health.
 
Student Comments:

One week is a perfect amount of time!!
 
Excellent!!! Was very glad to have discovered the collection. It’s a = hidden jewel!!!
 
Great Department collection

This library does have= a great collection; there are only a few videos I can’t find.
 
My only criticism is that often the videos are out of order on the shelves.= Currently there is a great deal of variety in the collection, which is grea= t. Would love to see more classic films form the 40’s and 50’s. =
 
Would be great if the libraries could collect the films in their original u= nedited format.
 
I would like to see more Werner Herzog (Political, Educational, Environment= al, Documentaries).
 
I would really like this library to have new release films.
 
I’m happy with the collection, but it’s always nice to have mor= e to choose from.
 
More on religious studies
 
I would like to see the library expand its audio book collection, as well a= s the addition of audio books in DVDs.
 
I can find in the catalog what I need—actually finding the tape is a = nightmare.
 
Many times it can be difficult to find a film because they become out of or= der. Also I’ve been searching for one film that is supposed to be in b= ut is never there.

Gerald Notaro, University Librarian
 
Registered for fall in MBA pro= gram but not allowed to borrow in summer! What’s up with that! Each se= mester, tuition is $2000+ but can’t borrow! Policy sucks!!

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