[Videolib] Pricing/documentaries

Andrews, Sarah E (sarah-andrews@uiowa.edu)
Fri, 27 Aug 2004 16:51:11 -0500

Pricing has an impact even on large academic institutions such as I work
at. Our collection management librarians are often willing to order PBS
documentaries without waiting for requests. They are much more
reluctant to order documentaries in the $200+ range unless there is a
specific request.

Also--in the past year I have talked to two different directors of
documentary materials that were trying to decide upon a distributor.
Because they are new filmmakers they were most interested in selling as
many copies as possible/gaining the largest possible audience. They
were both interested in what price I would be willing to pay for a
documentary film, and what my best guess was that other local public
libraries would be willing to pay. One of them then decided to continue
to self-distribute (but specifically market to libraries) and the other
one went with a company that does less aggressive marketing but sells in
the $30 price range.

Sarah Andrews
University of Iowa Libraries