Re: Tiered pricing
Thu, 13 Jan 2000 12:14:28 -0800 (PST)

This has always bothered me -- I wish the vendors would base the price
differential on student FTE, rather than whether you are a "college" or a
"high school" --- I have the same situation - a small liberal arts college
with a student body smaller than most of the high schools in our state (and
a correspondingly small acquisitions budget....) To put me in the same
category as large state universities is ludicrous!

Sue DeHut
Linfield College

--On Thu, Jan 13, 2000 11:35 AM -0800 Lyn McCurdy <>

> This was a response from a distributor when I asked why they were
> charging colleges and universities $275 and high schools $125 for the
> same product.
>> It is common when distributing products for the educational market to
>> offer a reduced price for High Schools and Nonprofit organizations.
>> Although not 100% the case, most often, these institutions do not have
>> comparable funds for educational materials as University and Colleges.
>> In addition, when an institution purchases a video from VENDOR, they are
>> also purchasing public performance rights. We assume one video at a
>> university or college will be seen by many more students and faculty
>> than it would at a high school.
> I've always been irked by differential pricing, but then prehaps I don't
> understand
> the rationale. In a small liberal arts college our video acquisition
> budget does not
> compare with that of a large university. It may even be less than some
> high school
> media budgets.
> Any comments?
> Lyn McCurdy
> Director of Audio Visual Services         Email :
> Wittenberg University                     Phone : 937-327-7325
> Springfield, OH  45504                    FAX   : 937-327-6139